Privacy Policy
Effective date: November 8, 2026
VCS has two privacy policies. Please use the one that applies to you:
- Website Privacy Policy: for visitors to validatedcs.com and our business contacts, including sponsors, anywhere in the world.
- Panelist Privacy Notice: for people who register for or take part in our clinical studies. Panelists must be US permanent residents.
You are reading the Website Privacy Policy.
This policy explains how Validated Claim Support, LLC (“VCS”, “we” or “us”) collects, uses and shares personal information through validatedcs.com, our forms, email, phone calls, text messages and advertising. VCS is a clinical testing facility in Teaneck, New Jersey. We run studies for skincare, personal care and consumer product brands.
This policy covers visitors to our website and our business contacts. It does not cover study participants. If you join our study panel, your information is handled under the Panelist Privacy Notice instead. Panelists must be US permanent residents. How we protect sponsor and study data is described on our Data Protection and Privacy page.
1. Information we collect
Information you give us
- Contact and business details when you ask for a quote or contact us: name, email address, phone number, company, job title, state or region, country, and what you would like tested.
- Panelist sign-up and screening details when you apply to take part in studies or book a registration visit, such as age, skin and hair type, and answers to eligibility questions. Some of this is health information. The Panelist Privacy Notice explains how we handle it.
- Messages, calls and documents you send us, including requests for quotes, contracts and study materials.
- Billing details for sponsors, such as a billing contact and address. Card and bank payments are handled by our payment processors. We do not store full card numbers on our website.
Information collected automatically
- Device and usage data: IP address, browser and device type, pages viewed, links clicked, the site that referred you, and approximate location based on IP address.
- Ad click identifiers, such as the Google click ID, when you arrive from one of our ads.
- Recordings and heatmaps of how visitors scroll and click through our pages, which we use to find and fix problems with the site.
- Your cookie choices, so we can respect them on later visits.
Information from other sources
We may receive business contact details from trade shows and events (for example badge scans and business cards), from referral partners, and from public business sources such as company websites and professional networking sites.
2. How we use information
- To answer inquiries, prepare quotes and proposals, and run and report on studies.
- To recruit, screen, schedule and pay study panelists.
- To send business emails about our services. You can unsubscribe at any time using the link in the email.
- To send text messages you have agreed to receive, such as appointment and study reminders.
- To measure and improve our website and our advertising.
- To keep our systems secure, prevent fraud, and meet legal, tax, regulatory and quality obligations.
3. Cookies, analytics and advertising
Our website uses cookies and similar tools from the following providers:
- HubSpot: website analytics, forms, meeting scheduling, contact records, email and our cookie banner.
- Google Ads: to measure ad results and show our ads.
- Microsoft Clarity: session recordings and heatmaps.
- Meta (Facebook and Instagram): to measure and target our ads. HubSpot shares page-view events with Meta for this purpose.
- YouTube and Vimeo: videos embedded on our pages. These providers may set their own cookies when you play a video.
Your cookie choices
When you first visit, a banner at the bottom of the page explains how we use cookies.
- European Union, United Kingdom, Canada and Brazil: we ask first. Analytics and advertising cookies stay off unless you accept them.
- United States and other countries: analytics and advertising cookies are on by default, and you can turn them off from the banner.
- Change your choice at any time with the “Cookie settings” link at the bottom of every page.
Google Ads and Microsoft Clarity follow your choice. If you decline, Google receives only limited, cookieless signals under Google Consent Mode, and Clarity does not set its cookies.
How we measure our Google ads
When you submit one of our forms after clicking a Google ad, HubSpot tells Google Ads that the ad led to an inquiry. We may also tell Google when that inquiry later becomes a sales opportunity or a customer. To match these events to ad clicks, we send the Google click ID and, for opportunity and customer events, your email address in hashed form. Hashing turns the address into a code that Google uses only to match it to its own records. We do not send your name, phone number or postal address for this purpose.
Other ways to limit tracking
- You can block or delete cookies in your browser settings. Some parts of the site may not work as intended without them.
- You can manage Google ad personalization at adssettings.google.com.
- You can opt out of interest-based ads from many companies at optout.networkadvertising.org and optout.aboutads.info, and manage Meta ad settings in your Facebook or Instagram account.
- To ask us to stop sharing your information for targeted advertising, email quality@validatedcs.com.
4. How we share information
We do not sell personal information for money. We share it only as follows:
- Service providers that help us run our business, under contracts that limit how they use it. These include HubSpot (contacts, scheduling and email), Microsoft 365 (email and documents), Egnyte (file storage), Datacapt (panelist database and study records), Greenphire ClinCard (panelist payments), Intuit QuickBooks (invoicing and accounting), PandaDoc (quotes and contracts) and WP Engine (website hosting).
- Advertising and analytics partners listed in section 3. Some US state laws treat sharing data for targeted advertising as a “sale” or “sharing” of personal information. See section 6 to opt out.
- Partner laboratories, when you ask us to refer you for testing we do not perform ourselves.
- Study sponsors, only as described in the Panelist Privacy Notice. Panelist information shared with sponsors is generally de-identified.
- Ethics review boards, regulators, auditors and professional advisers where needed for our studies and business, and authorities when required by law.
- A buyer, investor or successor if VCS is involved in a merger, financing or sale of assets, subject to this policy.
Text messages
We do not share mobile phone numbers or text message consent with third parties for their own marketing. Reply STOP to any message to opt out, or HELP for help. Message and data rates may apply. Message frequency varies.
5. Visitors in the European Economic Area and the United Kingdom
We process personal information on these legal bases: our legitimate interests in answering business inquiries, marketing our services to businesses and keeping our site secure; performing a contract with you or your company; your consent, where the law requires it, for example for non-essential cookies, advertising and some marketing; and compliance with legal obligations.
VCS is based in the United States and processes information there. When we transfer personal information from the EEA or UK, we rely on safeguards such as the standard contractual clauses offered by our service providers.
You have the right to access, correct, delete, restrict or object to our use of your personal information, to receive a copy of it, and to withdraw consent at any time. You can withdraw cookie consent with the “Cookie settings” link at the bottom of every page. You may also complain to your local data protection authority.
6. Your rights
Depending on where you live, including several US states, you may have the right to know what personal information we hold about you, to correct it, to delete it, to receive a copy of it, and to opt out of targeted advertising and of any sale of personal information. To opt out of targeted advertising on this website, use the “Cookie settings” link at the bottom of every page. To make any other request, email quality@validatedcs.com or call (201) 331-9300. We will verify your request before acting on it, respond within the time the law requires, and not treat you differently for exercising your rights. If we decline a request, you can appeal by replying to our decision.
Some records must be kept even after a deletion request, such as study records required by regulators and sponsor contracts, and tax and payment records. The Panelist Privacy Notice explains how this applies to panelists.
7. How long we keep information
We keep business contact information while we have an active relationship with you or your company and for a reasonable period afterward. Study records are kept for as long as regulatory requirements and sponsor contracts require. Analytics data is kept according to the settings of each tool.
8. Security
We use encryption in transit, two-factor authentication and role-based access to protect personal information. No system is completely secure, so we cannot guarantee the security of information sent to us over the internet.
9. Children
Our website and services are not directed to children under 18, and study panelists must be at least 18 years old. We do not knowingly collect personal information from children through this website.
10. Changes to this policy
We may update this policy from time to time. We will post the updated version on this page with a new effective date.
11. Contact us
Validated Claim Support, LLC
400 Frank W Burr Blvd, Suite 105
Teaneck, NJ 07666
Phone: (201) 331-9300
Email: quality@validatedcs.com
