Seeing the term “dermatologist tested” on a skincare product can add credibility to both the product and the company. This marketing tactic is regularly used by many skincare and health & wellness brands to enhance a product’s reputation and...read more
VCS is currently recruiting for studies starting in the month of July and August! Validated Claim Support (VCS), in Teaneck NJ, is recruiting for numerous studies in the upcoming months. Don’t miss out! All upcoming studies starting in the...read more
Testing and monitoring the skin’s hydration levels with bio-instrumentation is vital for claim validation of skincare products. Hydration is a major focus of topical products. As people age, the body has a natural tendency to lose moisture and hydration...read more
Product claims play a significant role in the marketing and sales efforts of companies that make consumer products, serving as statements that promote their products to potential customers. These claims range from simple descriptions of product benefits to more...read more
Transepidermal water loss (TEWL) is a term used to describe the amount of water that evaporates through the skin. This essential process helps regulate body temperature and maintain the skin’s hydration levels. However, when the skin’s natural barrier function...read more
Cellulite is a common skin condition that affects both men and women, although it tends to be more prevalent among women. Characterized by the accumulation of fat deposits beneath the skin, cellulite often presents as dimpling and uneven skin...read more
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